As believers, everything goes back to the cross, everything. Anything that is not of Christ is not worth our time. Such a powerful concept but so hard to actually act out on. As
holyroller™ gets going I'm constantly brought back to that place, time and time again.
When we first started to dream and design and build it was a cool company idea with a wide reach that filled a gaping hole in the Christian marketplace. I remember the night when I first envisioned what the ramifications of starting a company like this could entail- cool jerseys and apparel, trips to bike shows to spread the word, sponsoring races and even riders someday, hosting rides for kids in need, slowly migrating to motorcycles, cars, skate, anything with wheels. I hardly slept that night, praying and sketching out ideas and paths to take. I started working on a name based on the concept and
holyroller emerged. Perfect! Take a name used by people to describe on-fire Christians and turn it on it's head- use the term to give believers a chance to start a conversation while taking part in what they love.
I started work on the logo, started the trademark filing and began to design shirts when the time allowed. Everything worked great, God walked with every step of the way opening doors that needed to be open and putting in the position we're at now.
The company was shaping up and looking good... the company, not the cross. From the beginning I failed to see the importance and value of what that meant. Sure, we prayed and made sure that everything was biblical and proper and saw the potential to witness to others, but the cross wasn't the center, the business was.
But throw in a Calvary Chapel conference on keeping the fire and constant devotions and preaching that centers everything back and we were on the right path. It's going to be bumpy and the spiritual attacks are going to increase, who even knows how the company will do? But in the end, we win! In the end we go to heaven and the devil is defeated! Be praying for this weekend- God's got some plans.